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Public Relations Specialist

New York, NY · Marketing/Public Relations
Our client is seeking a talented Public Relations Specialist to join their team.  Our client is a growing international education technology company.  Partnering with top University, they provide technology bootcamps to prepare students for careers in high-demand tech fields.  The position can be located in New York City, San Francisco or Boca Raton, Florida.  


The PR specialist will have at least 5 years of experience, and be a natural storyteller, an exceptional writer, and an articulate speaker.  They will be comfortable interacting with a wide range of stakeholders, from external partners and high-level executives to students and local reporters; skilled at quickly building rapport and relationships with media; experienced pitching both human interest and business stories; and most importantly, biased toward action.
  • Lead Company’s local media relations efforts, including crafting regional narratives, establishing relationships, and pitching stories in key markets globally
  • Collaborate with internal and external partners to promote new program launches around the globe
  • Work across teams to surface, capture, and distribute compelling community stories
  • Secure media coverage that articulates the impact and value of our programs in key markets
  • Build and maintain media relationships, providing regular program updates
  • Conduct research and analyze data to help identify trends and story angles
  • Craft and produce press releases, blog posts, and social posts
  • Develop briefing materials for company spokespeople
  • Work with marketing on crafting responses on social pages
  • Identify and secure speaking and media opportunities for the executive team
  • Manage the team’s reporting, news monitoring, and analytics processes
  • Contribute to internal communications efforts and serve as a cross-functional point for the team
  • Participate in brainstorming and strategy development to take our efforts to the next level.
  • 5+ years in public relations; in-house experience within a startup environment preferred
  • Natural storytelling instincts: You understand the key components to a compelling story and enjoy rolling up your sleeves to identify assets, trends, and angles
  • Professional and skilled communicator: you can present ideas clearly to a variety of audiences, from high-level executives to local beat reporters.
  • Proactive and resourceful: you are a problem solver energized by identifying creative solutions; you’re skilled at managing up, prioritizing, and setting expectations
SmartHire, Inc. offers Contingency Search, Retained Search, Recruitment Process Outsourcing (RPO) and Hourly recruiting.

SmartHire focuses in Biotechnology, Legal, Healthcare, Human Resources, Communications/Public Relations, Information Technology, Finance & Accounting, Marketing and Sales.   

For more information on SmartHire, please visit our website at
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